"lovesac.com - is not a dirty website.": Color me skeptical.
"Congratulations! You are the XXXXXth visitor! Click here for your free XXXX. This is not a joke!": In a perfect world, anyone who clicked on this thing would receive an instant electric shock through their mouse button of at least... well, how many volts does it take to reliably sterilize someone, anyway?
How come the banner pimping Gatlinburg, TN shows scenic shots of peaceful mountains, rather than t-shirt shops, traffic jams, tchotchke vendors, outlet malls, and go-kart tracks?