Number seven on her checklist is one of my personal top "DANGER WILL ROBINSON" red flags:
"If the company founder begins their pitch by explaining that they designed the product just a few weeks after they bought their first firearm because they “couldn’t find any other way” to carry the gun, they might be a nice person – but they didn’t know what they were doing when they designed that product. Be extremely cautious and skeptical of this purchase, and be at least three times more cautious than that if you yourself just began carrying a gun."Go and read the whole piece. It's not terribly long, but has an excellent industry insider viewpoint.