Thursday, August 26, 2010

I'm sure you've all seen this already...

...but this may be the funniest car ad of the century thus far:



However, somebody referred to it as "The best VW ad ever", to which I have to take exception. It was hilarious, yes, but the following is not only a brilliant ad, but also one of the slickest pieces of short cinema I've ever seen on a TV screen:

28 comments:

Mike W. said...

Clearly the Germans are infidels. Allah will strike them down!

Hilarious ad Tam! Love it!

og said...

I most like the Subaru commercial where the dorky guy loses his sunglasses in his hoodie- but only because his girlfriend has the very nicest smile I have ever seen.

Subarus leave me cold, though. Other than the WRX.

Joseph said...

I always think the chick in the second ad is giving the driver a "hand". They certainly don't make any effort to dispel that theory, what with her leaning over, the look they give each other and the... ah beat of the music.

Anonymous said...

Huh. RH drive, European sidewalk cafe, non-English background voices...

So is the tag-line "klein, aber zäh", or "petite mais costaud"?

Nope. Wonder what the target demographic is?

AT

mailleman said...

Those are good, but have you considered this?

http://www.youtube.com/watch?v=O0Wk-hcjVTg

:-D

Ken said...

The woman in the car was in the first season or two of 24, no?

reflectoscope said...

Each of those are good for their own reasons. I'd add Honda's 606 spot to that list, just for the sheer persistence which it took to make it happen.

Jim

John B said...

considering the German's history of terrorism, this is almost like them doing a costume drama of WWII.

The first rather than the second.

I had to qualify that in case Rusty P. Bucket followed you home from Atomic Nerds.

Derick S said...

Yes, the woman in the second ad is Sarah Clarke, who played Nina Myers in the first three seasons of 24.

Anonymous said...

VW unpimp.

Bubblehead Les. said...

After watching a recent episode of BBC's Top Gear where they tried to do a Volkswagen commercial,and seeing what the rules that they had to follow from the Advertising types, something tells me this one may not be legit. Funny as Hell, but maybe not "Official". Wouldn't mind having a set of Body Armor made out of VW Polo material, though.

Cybrludite said...

Clearly the second one is the best VW ad ever. It was filmed in the French Quarter. ;-)

Tam said...

Joseph,

"I always think the chick in the second ad..."

Every now and again, I get reminded that maybe there really are some differences between boys and girls.

Every six seconds? Really? ;)

og said...

it's only every six seconds because of our inherently short attention span. It's actually like
sex
nothing
nothing
nothing
nothing
balls itch
nothing
sex
nothing
nothing
nothing

&etc.

ray said...

Looks like it was filmed in the French Quarter in NOLA

Anonymous said...

Have you ever wondered how the man that drives the snowplow, drives to the snowplow ...

http://www.youtube.com/watch?v=ABcckOTVqao

Mycroft

Nathan said...

The first ad is in fact non-legit. VW was not amused and threatened legal action.

staghounds said...

While we're on hilarious five year old virals that the clients had to wet them selves denying, there are these.

Tam said...

Nathan,

Damn.

Volkswagen needs to unclench. That "ad" was frickin' hilarious!

Anonymous said...

"The first ad is in fact non-legit."

As indicated from the Euro location and Americanized tag line disconnect mentioned above.

In a world of (spit) PC, it was too good to be true.

AT

Tam said...

AT,

It was done by a Limey ad house; hence the Englische RHD Polo and the very, very British humor.

Robert said...

The BMW M5 "ad" with Madonna was pretty good. http://www.youtube.com/watch?v=5Tq2-yFU9_M

Anonymous said...

This was the best VW ad ever.

Brass

Overload in Colorado said...

I've always liked the Ford Sport Ka ads:

http://www.youtube.com/watch?v=xxSex9VxlwI

http://www.youtube.com/watch?v=xxSex9VxlwI

Ken said...

I'm old enough to remember seeing this one on TV, circa 1980(?):

http://www.youtube.com/watch?v=3zcm4oS9IaM&NR=1

rick said...

Yeah, I remember liking that second commercial when it was in rotation - was that Pauley Perrette from NCIS doing the narration at the end? I never noticed that before.

Anonymous said...

I think I just shit myself

Anonymous said...

Tam: "...very, very British humo(u)r."

Indeed. Brilliant sparsity, irreverence and political incorrectness; brilliant as well the juxtaposition of the Yankee vernacular in the money quote.

Who were those "creatives" again? Lee, Dan, and Monty?

AT