Sunday, July 29, 2018

Dunning-Kruger is a hell of a drug.

In December 2015, Chad Myers and his wife Shawndalyn set out to solve a problem: They both wanted to carry concealed handguns, but many of the holsters designed to hold the guns were notoriously unreliable. Typically hooked to a waistband with a clip, they can fall off and fall down your pants, Chad noted.” 
 In other words:
I just started carrying a gun and basically don’t know anything about it, but I have this genius idea for a product that none of the millions of others who have been doing this for generations have yet considered.” 
 This holster is the love child of naivety and arrogance of truly Olympian proportions. Nearly every crappy CCW gimmick, from Lethal Lace to the Handgun Sling, has this same stupid-ass origin story.

I know several folks with successful startups producing useful things, and that's because they got out into wider world and, via lots of training and/or competition, identified an actual void in the market and moved to fill it.
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