So, my clever promo for Ammo Day was a flop. Not one person took advantage of the 10% off coupon. There goes my Marketer of the Year award...
More disturbing was the fact that on a busy Saturday that was also National Go Buy Some Ammo Day, only one customer came in and specifically stated that's what he was doing.
National Ammo Day.
Hyped all over the Blogosphere.
Busiest gun store in town.
One person who was even aware of it.