Since I started shooting, I've owned plenty of Rugers. My first gun was a Ruger 10/22, bought when I was eighteen, and I'm honestly not sure how many of the ubiquitous little rimfire autoloaders I've owned since then. Three? Four? Several, anyway.
Their double-action wheelguns have never intrigued me. I came late to the appreciation of the DA revolver, and my love for the platform arrived with my purchase of a Smith 625, and I've danced with the one that brung me ever since. Just because I don't feel any particular attraction towards them doesn't mean that I don't appreciate their virtues as revolvers, however.
Single-action Rugers I've owned a-plenty, from a three-screw Bearcat and a similarly vintage dual-cylinder Single Six to a .32 H&R Magnum Super Single Six, a brace of Blackhawks in .357 Magnum and .45 Colt, and likewise a pair of Vaqueros, one a Bisley in .44 Magnum and the other a dual-cylinder gun that shipped with one .38-40 cylinder and one in .40 S&W, but soon became a 10mm Auto Vaquero, affectionately dubbed the "Space Cowboy".
I've never had one of their rimfire pistols, although I keep meaning to jump on the first affordable Mk.II 22/45 I find. Their traditional P-series autoloaders never really appealed to me except on price: When I was young and broke I had a KP-91DAO for a while. I've recommended them to several folks in the "young and broke" category since then. They may be as big as a breadbox and heavy as a cinder block, but "not working" is generally not a failing attributed to them.
And then there was my No.1... It was an "International" model in .243, with a beautiful chunk of lumber that ran all the way to the muzzle. The Mannlicher-style stock would keep it from winning any benchrest competitions, as hand-wringing purists will be sure to point out, but that was not the task for which it was purchased. It was more than accurate enough for the field, and is one of the few firearms made by Ruger to which the adjective "beautiful" may be applied without one's tongue firmly in one's cheek.
So it's not like I'm a Ruger hater or anything. For the most part I've found their guns to be quite impressive from a functional standpoint, it's just that I wasn't much their target demographic. That's what has bothered me most about their recent efforts outside their traditional market: The SR-9 hasn't really caught fire; the LCP, being a flyweight gun for its caliber with a finger-and-a-half grip is prone by nature to short-cycle malfs if not held in a grip of iron; and now they're jumping feet-first into a profitable-but-crowded AR market experiencing a bubble of Dutch tulip proportions. I truly hope it works out for them, but the Magic 8-Ball says "reply hazy, ask again later".
Rather than issuing a fawning unpaid "Ruger Conquers Another Market!" press release, I am going to be honest and say that we shall see what we shall see. These are uncharted waters for the company; let's hope it's a successful voyage.