"How do you do, fellow kids?"

While video games are the gateway to new firearms purchases in the same pop culture way that action movies are (Bruce Willis and Mel Gibson probably sold as many Berettas as the DoD), organic fan culture tends to resist being deliberately coopted and politicized, the way the younger Gottlieb is proposing.

The fact that no-one has yet photoshopped Gottlieb Senior's nerdy bow-tied noggin on Buscemi's body in this meme is a tragedy.