"Colt 45 makers are raising the alcohol level from the already high 6% to the even higher 12%, and enticing young people with hip hop themes and lollipop flavors," said Paul Porter of Industry Ears, a think tank that promotes justice in the media.("Justice in the media"? What the heck does that mean? Anyhow...)
So now putting alcohol in an alcoholic beverage and making it taste like something other than burnt coffee is an obvious ploy to "entice young people". What do you recommend, Paul? An independent commission of prune-faced busybodies who will sign off on new beverage flavors provided they taste awful enough?