Okay, how about if I write "light" on the side of the tube before you set it on fire. Still nobody?
Well, the .gov thinks you're too dumb to figure it out without their help. and passed sweeping legislation last summer, complete with all kinds of new regulations about labeling and packaging. But apparently just complying with the regulations isn't enough. Cigarette packs won't say "light" on them anymore, but they will still come in different-colored packs, and your betters are positively incontinent about it:
“They’re circumventing the law,” said Gregory N. Connolly, a professor at the Harvard School of Public Health. “They’re using color coding to perpetuate one of the biggest public health myths into the next century.”Oh. Emm. Gee. Greg. Whatever shall we do? Let's pass more laws!