(EDIT: Tired of being mocked by everybody on the internets with more functioning neurons than a banana slug, A.D.E. apparently pulled their YouTube video lest it cut into their lucrative market of bilking Angelenos of their hard-earned currency. Luckily, the internets are forever!)
If you read their promotional material, you'll find that the Department of Homeland Security rated them the number one trainers in the world*! And have you seen their "American Warrior Test"? It's the ultimate test of skills. Forget a sub-5 second FAST or a 280+ on the Hackathorn Standards, it takes seven hours just to take the American Warrior Test, which is apparently almost as
The firearms training industry has grown from a handful of guys in the desert thirty years ago into a behemoth, surfing the wave of the ongoing Global War On a Noun and the popularity of shows like 24, Top Shot and The Best Defense and movies like... well... every summer movie out there. Every idiot with access to a berm and a shirt with epaulets is hanging out their Flat Dark Earth shingle these days, it seems.
It is only a matter of time until some chiropodist at a weekend SWAT fantasy camp gets his kidneys blown out his navel by the Bushhamster of the stranger behind him in the stack preparing to practice breaching and clearing, and somebody like 20/20 or 60 Minutes is going to have a frickin' field day with it. (Quick: Name five big-name trainers you'd leave alone in a room for five minutes with Chris Cuomo and a cameraman, knowing that a hostile hand would be driving the editing controls...)
The complete lack of a self-regulating accrediting body is going to bite the training industry in the ass sooner or later, and the irony is that even having one wouldn't do much good, since there is always a certain subset of trainers who would market themselves as outlaws, teaching SPECOPS SEAL Contractor Dynamic 360° Combat tactics too extreme!! for the other guys, who are a bunch of nancy milquetoasts.
BONUS!: PDB gives an excellent point-by-point breakdown of the suckage, as well as general tips on how to identify and avoid being taken in by the hucksterism and flash of a Mall Ninjas 'Я' Us sales pitch.
*Which claim came as a surprise to the DHS, who issues no such rankings. Incidentally, I know I have some SOCOM types in the readership. Anybody able to vet ADE owner Bill Beasley's claims of being ex-SF?