"In their attempts to fact-check innuendo, official investigators have faced that most powerful of foes: the trending topic. The murders—having very particular types of victims, and especially horrifying circumstances—quickly became matters of national interest. That made them, also, matters of incentive for content creators. On YouTube, Vanity Fair’s Delia Cai pointed out, the top news clips that address the murders have more than 1 million views each. On TikTok, videos claiming a connection to the murders—#idahocase, #idahocaseupdate, #idahokiller—now have, in total, more than 400 million views. These true-crime takes on the real crime have no obligation to fairness or evidence. Content, in the eyeball economy, is tautological. When attention is its own reward, the tantalizing take is more valuable than the true one. This is the dull tragedy underlying the acute one: The murders did numbers."
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I like a whodunit as much as the next kid but c'mon, it's not a lifestyle... |
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