In late August of '05, I started typing here. In the intervening time, VFTP has gained a modest audience and seems to be doing okay for a B-list personal blog in the backwaters of Blogger. So, two years and almost 2,000 posts later, this is what I've learned about blogging.
1) Remember who you're doing it for.
SayUncle has a great little line in the top left corner of his blog: "Remember, I do this to entertain me, not you." If you didn't have at least a little bit of the egotistical exhibitionist in you someplace, you wouldn't be schmearing your private musings across the intarw3bz, now would you? So be true to your primary audience: Yourself. It can be a little disheartening to put out something that I consider profound or witty, and watch nobody comment or link, but if it made me chuckle when I wrote it, then it was worth it.
2) Post something every day.
That said, if you didn't want people to read your stuff, you wouldn't be putting it out there for them to read, right? If there's nothing to read, folks won't come read it. Even a "Too busy. Gotta jet to work. More later," will let people know to check back tomorrow.
3) Don't worry about the standard Popularity Contests.
I can't tell you how many times I've seen a blog that is a Large Mammal! in the Ecosystem, with a Technorati score of One Hojillion! and then I open its SiteMeter and it's getting 100 hits a day, all from random Google searches. It turns out that they're on every reciprocal blogroll known to mankind. Feh. That doesn't get you the eyeballs; good writing gets you the eyeballs.
4) Have a schtick and stick with your schtick.
You can't be all things to all people. Folks don't come here for recipes or child-rearing advice or thoughtful philosophical discourse; they come here for smartassery related to current events or history, and a bit of side chatter about guns or books or whathaveyou, but always with the snarky angle. Find what you're good at and do it, and people who want to read about it will find you and keep coming back.
...and now it's back to blogging. Have a swell day! :)